What does 'gap to fix in 7 minutes' mean

https://stateofseo.com/step-by-step-tutorial-preventing-competitor-negative-campaigns-in-ai-answers/

Fast SEO Fixes: Understanding the ‘Gap to Fix in 7 Minutes’ Concept As of April 2024, about 65% of digital marketers report frustration with the mismatch between their SEO efforts and the visibility their brands achieve on AI-driven search