Why what does Gen Z use instead of Google shapes the new modern search journey

https://medium.com/@terryhutchins/what-gen-z-uses-instead-of-google-and-why-its-messing-with-my-seo-brain-a-bit-149f07827690

Why does what does Gen Z use instead of Google matter in the new modern search journey? Because it highlights fresh ways younger generations find what they need beyond typical search engines